Nutrition and care
Description
N&C crafts a range of nutrition products aimed at fostering a harmonious blend of health and well-being. From wholesome peanut butters to flavorful sauces and delectable desserts, their offerings cater to individuals seeking to enhance both their physical vitality and inner serenity. By infusing every creation with a mindful approach, they empower customers to embark on a journey towards improved health and nourished souls.
Roles
Creative Direction, Art Direction, Graphic Design, Photography
The client's primary focus was encapsulated in a single term: Balance.
Her conviction is that optimal health stems from striking the right equilibrium between physical activity and well-rounded dietary strategies. Guided by this principle, the branding centered around the concept of pairs, symbolic of life and health harmony. The outcome materialized as an artisanal brand, evoking a fresh lifestyle teeming with vibrant colors, delectable flavors, and an element of enjoyment, underscoring that wellness can seamlessly intertwine with enjoyment throughout the journey.
